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  • kids-in-classroom

    Unique Content Styles To Learn From

    Every content creator is different, no doubt about it. This means we can’t all write Steinbeck-worthy copy that blows everyone off their feet. Fortunately, us mere mortals that actually have to practice to get better at our writing, have some great content styles from around the web that we can draw inspiration from. Comedic While [...]

  • Brown-Moneybag1

    Getting Content Budget and Buy In

    Getting buy in for content creation and content marketing is a huge hurdle when dealing with your boss or your clients. It doesn’t matter how good your plan is, when you say anything resembling “successful content marketing requires a significant time investment”, they’re likely to stop on a dime and ask a ton of questions. [...]

  • 5 Mailboxes On Wall

    5 Content Blogs That I Subscribe To, And So Should You

    Believe it or not, there’s not an excess of blogs out there that are specifically about content. Even on the marketing side of things, finding high quality content blogs  aren’t that plentiful. It’s for this reason that I wanted to write this post and let the fellow “content addicts” out there get a taste of [...]

  • Blue-Envelope1

    7 Steps To Creating Newsletter Content That Your Readers Will Love

    The content in a newsletter isn’t exactly the same as what you would put in a regular blog post. There are different factors like setting, technology limitations, and headline importance, among other unique audience variables that are important to remember. Respect Your Subscribers Time It may sound silly, but not respecting your subscribers time is [...]

  • Kids-With-Sign

    Pet Love + Adorable Photo + Facebook = New Pet Cat

    What do you get when you combine the love of pets, a great photo, and the power of social media? A new pet and 2 happy kids. When Boston area dad, Dan Urbano told his kids that they could get a new pet cat if they got 1,000 likes on Facebook, he never thought that they [...]

  • Card-filing-system

    Quick Content Curation In 60 Seconds Or Less

    Being able to curate content with ease and speed is a skill. It’s not really enough to be organized, you have to know your subject matter inside and out so that you know which content is worth keeping almost immediately. I’m afraid I can’t help you on the organized part, but below are some great [...]

  • Pen and Pencil in Glass

    What Traits Make Up A Great Content Developer?

    As content marketing becomes more and more popular, it will, like anything  else become segmented and split into different roles. To have great content to market successfully, a content marketing plan must involve someone dedicated to creating that high quality content. Cue content developer. Writing Skills So you’re a grammar master, whoop-de-do. The best content developers [...]

  • Hammerhead Graphic Design

    Interview With Sloan Coleman

    Over the last few years I’ve had the opportunity to work with many different kinds of people in many different industries. From freelance consultants to entire agencies, and programmers to writers, it’s always an adventure. But no matter how many people I work with, the best ones all have one thing in common-they always have [...]

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Quality Content Checklist [PDF]

Quality Content Checklist Image

kids-in-classroom

Unique Content Styles To Learn From

Every content creator is different, no doubt about it. This means we can’t all write Steinbeck-worthy copy that blows everyone off their feet. Fortunately, us mere mortals that actually have to practice to get better at our writing, have some great content styles from around the web that we can draw inspiration from. Comedic While [...]

Brown-Moneybag1

Getting Content Budget and Buy In

Getting buy in for content creation and content marketing is a huge hurdle when dealing with your boss or your clients. It doesn’t matter how good your plan is, when you say anything resembling “successful content marketing requires a significant time investment”, they’re likely to stop on a dime and ask a ton of questions. [...]

5 Mailboxes On Wall

5 Content Blogs That I Subscribe To, And So Should You

Believe it or not, there’s not an excess of blogs out there that are specifically about content. Even on the marketing side of things, finding high quality content blogs  aren’t that plentiful. It’s for this reason that I wanted to write this post and let the fellow “content addicts” out there get a taste of [...]

Blue-Envelope1

7 Steps To Creating Newsletter Content That Your Readers Will Love

The content in a newsletter isn’t exactly the same as what you would put in a regular blog post. There are different factors like setting, technology limitations, and headline importance, among other unique audience variables that are important to remember. Respect Your Subscribers Time It may sound silly, but not respecting your subscribers time is [...]

Kids-With-Sign

Pet Love + Adorable Photo + Facebook = New Pet Cat

What do you get when you combine the love of pets, a great photo, and the power of social media? A new pet and 2 happy kids. When Boston area dad, Dan Urbano told his kids that they could get a new pet cat if they got 1,000 likes on Facebook, he never thought that they [...]

Card-filing-system

Quick Content Curation In 60 Seconds Or Less

Being able to curate content with ease and speed is a skill. It’s not really enough to be organized, you have to know your subject matter inside and out so that you know which content is worth keeping almost immediately. I’m afraid I can’t help you on the organized part, but below are some great [...]